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December 12, 2002
Fanta Addiction II

10% Juice is definitely wishful thinking. I've just spent 25 minutes on the CocaCola website and the Fanta website and cannot dig up a list of ingredients or anything that describes Fanta as anything other than an "experience", "association" or a "brand." It's actually really fascinating how these things are created and marketed.

Among the more interesting quotes: "Consumers around the world, particularly teens, fondly associate Fanta with happiness and special times with friends and family. This positive imagery is driven by the brand's fun, playful personality, which goes hand in hand with the bright color (particularly orange), bold fruit taste, and tingly carbonation. "

As for me, I clearly associate Fanta with gangs of hot chicks dancing on the beach. Every time I open a can from now on, I will be swept away to the Caribbean. Ah... yes, that explains my newfound fondness.
Posted at 2:45 AM | Comments (3)
Category: Cuisine



 Comments on this article:

Dude, read the side of the can. That's where it told me it was "10% juice". At least it was in Italy, the fanta here in the US is nothing but orange soda. There it was more like orangina.

 Posted by: Tom on December 12, 2002 6:35 PM

Nah, dosn't say anything on the side of the can here, but I'm pretty sure there aint no juice in there.

 Posted by: Nick on December 13, 2002 1:34 AM

The percentage of OJ in Fanta varies by country. Here is the breakdown I have found on the web and experimentally:

Ireland - 8%
England - 5%
Spain - 10%
Mexico - 0%
Italy - 10%
United States - 0%

Can anyone tell me the percentage in France?

 Posted by: Other Nick on July 13, 2004 10:50 AM